At WordCamp London I talked about empathy, what it is, why it’s important and how to integrate it into your marketing. Oftentimes people forget that what’s most important is connecting to each other, and for your business it pays off to invest more time in connecting to your customers. My talk will show you a few ways of how to do just that.
On my blog you can find stories, interviews, talks and workshops relating to content marketing, digital careers, the art of storytelling, and much more. I hope you enjoy your time with me.