On my blog you can find stories, interviews, talks and workshops relating to content marketing, digital careers, the art of storytelling, and much more. I hope you enjoy your time with me.
Full Disclosure I have a BA and an MA, so this is a really difficult question for me to answer unbiasedly. However, I would be lying to you if I said that you need a university degree to succeed in digital. The reality of the job market, specifically digital is very different. I have worked with professionals who are educated lawyers, but work as digital coordinators, with literature graduates as...
Interview with Vukan Simić, CEO of FishingBooker Today, I had the opportunity to speak to Vukan Simic, the CEO of FishingBooker, the world’s largest online travel company that enables you to find and book fishing trips. They offer trips in over 100 countries, and nearly 2000 cities to hundreds of thousands of anglers each year. What’s most impressive is that this company was started by a new...
If it doesn’t directly help you get a job in digital, it will certainly play an important part in getting you there. One of the deciding factors that helped me land my first job, was one of the articles I wrote while I was on trial at ManageWP. My blog was named after my favourite teenage movie “Not So Clueless”, and the article was all about Catherine the Great. This...
… had me a blast. Do you know what song I am thinking of? This is my all time favourite song and movie, and when I was little I used to make everyone sing it with me. I was Sandy, and Danny took on the shape of my stepfather, brother, friend, anyone really who would humour me! So today in honour of all those happy memories, I wanted to share with you my summer lovin’. This summer has...
Some people are born natural storytellers and most of those people have one key thing in common; they embellish stories. How do I know this? My parents are masters of embellishment when it comes to stories. I was lucky to grow up with them, because everyday things like going to the supermarket became exciting when told by my parents. As I grew up I realised that some things weren’t exactly...
Val is currently working as a Brand Evangelist, a job position that leaves a lot to the imagination. It’s about telling a brand story – a type of job a storyteller can only dream about, and the way he arrived to his position at Sucuri demonstrates how important authentic stories are. If you are looking to make your mark as a Social Marketer, this interview will give you first hand...
My first attempt at running independent workshops resulted in 3 successful sessions, over 30 satisfied students, and almost 20 hours of teaching. An incredible 93% of attendees said they would come to my next workshop. Overall, it has been a flying start to my education program. Everyone who attended has given me inspiration and courage to create more sessions. They have also taught me how I can...
New year, fresh start! If you haven’t quite written down all of your New Year resolutions, let me add one more to your list.
prefer Christmas to my birthday, or to any other holiday. It’s all the typical stuff that makes it so special; family, friends, the Christmas tree, the food, the fact it’s definitely OK to open a bottle of Champagne at 10am. Everyone comes home, we eat, we drink, we open presents, and watch Christmas movies. It’s a very typical Christmas day. That aside Christmas gives everyone...
ccasionally, I wake up feeling like an impostor. I question all of my previous experience, and convince myself that everything so far has been luck, which of course is about to run out. I have heard the sentence “I feel like an impostor“, from every ambitious, motivated, hard-working person I know. So, why do we keep questioning our abilities? I have a theory I want to share with you...
Stefan Vucicevic, Content Specialist at FishingBooker
